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Persona Overview
This and the following image are examples of personas developed for an employee recruitment campaign for highly in-demand developers.
Detailed persona
This and the preceding image are examples of personas developed for an employee recruitment campaign for highly in-demand developers.
User journey example
This is a sample user journey, developed for an employee recruitment campaign for highly in-demand developers.
Analytics dashboard
Detail site map (one section of larger site)
Annotated wireframe
High-level site map
Content inventory
High fidelity wireframe - Public website
Detailed content recommendation
IA Rationale (to explain to/persuade client)
Sketch wireframe
Product analysis/comparison
High fidelity wireframe - microsite